Key Highlights
- UP Chief Minister Yogi Adityanath launched the dedicated FM channel “Kumbhvani” on 10 January 2025.
- Frequency is 103.5 MHz; broadcasts run daily from 05:55 a.m. to 10:05 p.m. until 26 February 2025.
- Program slate includes live coverage of main bathing rites, cultural serials, talk‑shows and a health‑consultation segment.
- Union Minister of State for Information & Broadcasting Dr. L. Murugan participated virtually.
- The channel revives a successful AIR initiative from the 2013 and 2019 Kumbh gatherings.
Detailed Insights
The All India Radio (AIR) channel “Kumbhvani” was commissioned to amplify the experience of the Maha Kumbh held in Prayagraj. Operating on FM 103.5 MHz, the service commences on 10 January 2025 and concludes on 26 February 2025, offering a near‑continuous schedule (05:55 a.m.–10:05 p.m.) each day.
Core programming focuses on real‑time updates of the principal bathing ceremonies scheduled for 14 January, 29 January and 3 February. In addition, daily news bulletins are aired at 08:40 a.m., 02:30 p.m. and 08:30 p.m., delivering information on travel, health, hygiene and safety for pilgrims.
Cultural content comprises the serial “Shiva Mahima” and dedicated shows such as “Namaskar Prayagraj” (09:00–10:00 a.m.) and “From the Bank of Sangam” (04:00–05:30 p.m.), which spotlight heritage, youth, women and foreign visitors. The health‑counselling segment “Hello Doctor” provides live medical advice.
The launch event was attended in person by CM Yogi Adityanath, while Dr. L. Murugan joined online, underscoring the central government's support. Historically, AIR’s Kumbhvani channel garnered substantial listenership during the 2013 Kumbh and the 2019 Ardh Kumbh, establishing a precedent for its re‑introduction.
Key Concepts
- FM Broadcast Window: The daily time slot (05:55 a.m.–10:05 p.m.) during which the channel transmits live content.
- Bathing Rituals (Snan): The principal religious immersions at the confluence of the Ganga, Yamuna and Saraswati, scheduled for specific dates during the festival.
- Health Counseling Segment: A live programme (“Hello Doctor”) that offers immediate medical guidance to listeners.
- Cultural Serial – “Shiva Mahima”: An episodic series that explores mythological narratives and Indian cultural heritage.
- All India Radio (AIR) Heritage: The longstanding public‑service broadcaster’s tradition of creating niche channels for major national events.